「組織的中傷」および「ニュース組み立ての」の作戦不動産工業に害を与えているか。
Luxury Realtyのグループの5月30日のThによって掲示される、2008年
部門: 高層コンドミニアム
ニュースの組み立てはジャーナリズムで使用される作戦である。 それは角度かフレームの何かの感知に聴衆を導くためにある特定の方法意味される作戦にろ過のニュースの芸術である。 今日、ニュースの組み立ては米国ので最も明らか」流れである: 不動産市場、経済、戦争および大統領競争。 しかししなければ媒体が流れをいかにと扱っているかSpidermanをする何がならない 不動産ラスベガス 市場か。
Spidermanコミックおよび映画では否定的な何かをしているSpidermanを捕獲するために、ピーターParkerの出版業者は彼で常に叫ている。 なぜか。 ピーターのペーパー、毎日のビューグルが、都市の網投げる英雄に対して連続した組織的中傷のために最も最もよく知られているので。 それはほとんどのペーパーを… ScHocKiNgの見出し販売するものがである。
ジャーナリズムの古い格言はある-出血しなければ「」、導かない。 Sensationalize。
上記の例が誇張(結局、それは漫画本である)のようにようであるかもしれない間、比較はどこかにから来る。
約考える複数の事:
- 絶えず前進したインターネットにより(社会的な媒体の場所、RSSの供給、巧妙なブログおよび多く)新聞、ニュースネットワークおよびジャーナリストの成長する圧力を引き起こしている。
- 読者はマウスのクリックと捜している情報を見つけるブログか他のインターネット媒体に行くことができる。 なぜペーパーを買うか、またはニュースを見なさいか。
- 販売法のペーパーを報告する運命および暗がり。
- いつからジャーナリストからの不動産助言を取ったか。 あなたの退職を計画するためにもそれらを信頼するか。
- 市場はそれが事が否定的なニュースの報告のようななかったらであると悪いか。 Would people be less scared to purchase?
- Journalists (freelance or not) have mortgages too. The more sensational the copy, the better guarantee to make headlines and get paid.
Is fact checking a dead exercise by journalists?
Over the past two years, it has been very common for articles full of errors to make it into print in regards to the Las Vegas high-rise condo market. From quoting sources who have no clue on what they’re talking - to listing erroneous facts about hard-contract deposit requirements, there has been a real problem with writers getting their facts wrong.
Just a few examples:
- While spending a day with one major news outlet who was doing a doom-and-gloom story about Las Vegas, I asked them if they’d make sure to let readers know that there was only one high-rise condo tower on the Strip, Sky Las Vegas, and that it will continue to be the only high-rise condo tower on the Strip until almost 2010. The writer looked me straight in the eye and said, “We don’t really want to go that direction with this story.”
- Recently, Tropicana Entertainment LLC (the company behind the Tropicana Las Vegas Resort & Casino and many other out-of-state properties) filed for bankruptcy. They made it very clear that the bankrupcy was brought on by losing their gaming license in Atlantic City (among other things). What did several writers do? Write articles saying LAS VEGAS STRIP IS DOOMED!
- In late 2007, multiple Nevada residential price-per-square-foot records were set when several penthouse properties were sold at The Harmon Hotel, Spa & Residences at MGM MIRAGE CityCenter. Every single news station in Las Vegas was offered to share the exciting announcement on air. Guess what? Not one single station reported the good news.
- On local journalist recently reported that buyers would walk from their hard-contract deposits from one certain luxury development in Las Vegas because their hard-contract deposits were only 10 thousand dollars. They claimed that the development’s PR Firm and a local real estate agent told them that. Really? Seems odd, considering everyone knows that the hard-contract deposits were 20 PERCENT at this property, NOT 10 thousand. Turns out, the reporter misunderstood the difference between the initial 10 THOUSAND reserve amount and the 20% hard contract amount. OOOOPS!
- How often do you see it being reported that MGM MIRAGE sold over $1.6 billion in real estate at MGM MIRAGE CityCenter in little over a year?
Just think of Peter Parker
Yes the current United States real estate and mortgage industries are challenged. But what would it be like if less errors were made in reporting? What if journalists weren’t so pressured to write doom and gloom? At the end of the day, journalists are just trying to do their job. Just think of what Peter Parker had to do to earn a buck…
And he didn’t even have to compete with blogs written by TRUE experts.
About Aaron Auxier
Aaron Auxier has earned the nickname “Hollywood’s Connection to Vegas” because of his Los Angeles entertainment background and Las Vegas connections. He is responsible for selling some of the most glamorous penthouse and luxury high-rise condominium properties in the history of Las Vegas.
Aaron Auxier can be reached at 702-456-7080 x201
Copyright © 2008 Luxury Realty Group. All Rights Reserved.
Disclaimer: All information in this post is subject to change without notice. Subject matter is not guaranteed and is often considered time-sensitive.
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All information in this blog is subject to change without notice. Subject matter is not guaranteed and is often considered time-sensitive. See DISCLAIMER.
Copyright © 2008 Luxury Realty Group LLC. All rights reserved.