Internationally awarded and recognized, Luxury Realty Group is respected for setting a golden standard in elegance, service, exclusivity, and technology. Through its integrity to client representation and privacy, the boutique real estate firm has earned the trust of some of the world’s most prominent figures.

Luxury Realty Group is comprised of just a few hand-selected members, all invited into the firm because of their knowledge and experience with high-rise condominiums and fine homes. From cutting-edge websites to some of the most expensive sales in Las Vegas history, everyone walks the talk.

As consultants to several Wall Street Firms and the Associated Press, members of Luxury Realty Group make regular appearances in the media including CNBC, ABC News, CBS News, FOX News, Wall Street Journal, Forbes, Fortune, New York Times, and Los Angeles Times.
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Proof of local consulting firms flip-flopping their Las Vegas Strip condominium stats.

Recently, I wrote an article that addressed a serious problem that the Resort Corridor condominium market is experiencing when it comes to false reporting by the media about the Las Vegas Strip. In many cases, reporters are getting information from local consulting firms who flip-flop their statistics. Case and point? A local firm just released a report saying high rise sales and price per square foot are way up. This after just a week ago, bashing the high rise market in the press.

Many times, the local analysts have little experience with real estate. Their job is simply to crunch numbers, not understand intangibles such as pre-construction stats at places such as MGM MIRAGE CityCenter which sold over $1.5 of Las Vegas Strip real estate in 2007 alone.

A great example is a local firm who shared completely opposite viewpoints in two separate articles in one weeks time. Either that or the media got the report wrong.

In a recent article about Trump Towers, the reporter quoted a source from a local consulting firm who said that the high rise condo market was in worse shape than the single family home market and that median prices for mid and high rise had dropped over 15% in 2007. In less than a weeks time, this very same firm released a report saying that high rise sales had increased dramatically in the 3rd quarter of 2007 and price per square foot of luxury condos had risen up to 5%.

How could the high rise market be worse than the single family home market in 2007 and experience an over 15% decline in median pricing while at the same time experience a 5% average price per square foot increase in the 3rd quarter of 2007. The numbers don’t add up. This type of thing happens all of the time.

Who is to blame?

Consulting firms or reporters who don’t fully understand the dynamics of this niche market? Perhaps real estate agents? How about EVERYONE.

Why consulting firms make mistakes?

See what Jane Wells and CNBC had to say about the high rise condominium market

Why do reporters make mistakes?

Why do most people not trust real estate agents for trustworthy information?

Learn 15 questions to ask a Realtor before hiring them to purchase a luxury condominium

News and Information needs to get better for the consumer.

Seeing a local consulting firm quote things are horrible one week and then release a report the next week saying stats are up is frustrating. Not to mention confusing for the consumer and horrible for Las Vegas. Unfortunately, it doesn’t surprise me as I see it happen frequently.

I challenge all forms of media, consulting firms, and real estate agents to do a better job reporting the Strip in the future.

Aaron Auxier, REALTOR® can be reached at 702-205-1818.

Luxury Realty Group is recognized by the press as a leading brokerage on the Strip. They can be seen on networks and in publications such as CNBC, Forbes Magazine, Details, LV Business Press, Wall Street Journal, The Review Journal, Los Angeles Times and USA Today.

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Copyright © 2008 Aaron Auxier. All Rights Reserved.

Disclaimer: All information in this blog is subject to change without notice. Subject matter is not guaranteed and is often times considered time sensitive.

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All information in this blog is subject to change without notice. Subject matter is not guaranteed and is often considered time-sensitive. See DISCLAIMER.